The things we learned while making Mellowdy and developing our own project as students:
From a purely business POV: When it comes to social media marketing, ou don't have to write a book or say something profound, you just have to engage and interact. That is what it means to be successful nowadays. Always be authentic to yourself and / or the people you talk about or answer to. We all know what a spam comment looks like. And if you really want to connect, send a DM to the creator. Mention the post and why you liked it. Respond to their story and say something valuable. Ask if you can help, collaborate, promote, etc. It genuinely helped our brand grow a bunch, and we couldn't be happier about making the decisions we made. 🤩